How I Decide What Kind of Products to Create
So you might be wondering, how do I decide what kind of products to make?
Well, I know generally that I want to make cute, sassy, functional things, but let's break it down!
The best way to start is by making a customer profile. This will help you figure out who your target audience is and every time you want to make something new, you can reference this to see if that new idea fits for your target customer!
Here's what I've jotted down so far for my customer profile:
- Around the 25-35 age range (Gen Z, Zillenials, Millenials)
- Loves nostalgia and trinkets! (90's and 00's pop culture, cartoons, cozy, cute)
- Likes to go out (Music festivals & raves)
- Loves nature (ie getting baked)
- Enjoys crass/dumb humor
- Is queer or an ally
Next I decided to make a list of the types of things I want to make/have made and feel like fit the customer base and work well for how I want to produce products. My list is as follows:
Clothing & Accessories
- Dad Hats & Beanies
- Socks
- Earrings
- Phone Grips
- Croc Charms
- Festival Fans
- Hair Claws
- Baby Tees
Home Goods
- Glass Can Cups
- Air Fresheners
- Suncatchers
Paraphernalia
- Weed Grinders
- Lighter Cases
- Rolling Papers
Stationery
- Washi Tapes
- Greeting Cards
- Sticky Notes
- Sticker Books
- Bookmarks
Fun Products
- Stickers, Bumper Stickers, Peeker Stickers, Sticker Sheets
- Keychains & Phone Charms
- Pins & Buttons
Other products that I don't plan on creating but that you might consider:
- T-shirts
- Sweaters
- Photo Card Holders
- Notebooks
- Berets
- ITA Bags
- Kitchen Towels
- Lens Cleaner Cloths
- Blankets
- Tote Bags
- With love from Mia <3
✿ Thanks for taking the time read my blog! ✿
Be sure to check out the rest of my blog posts for more tips on running your small business HERE.
I’d love to start hosting one-on-one small business coaching sessions by the end of 2025 after I’ve progressed through more of the goals I’m aiming to hit this year. If you’re interested in something like this, definitely let me know!
If any of these blogs or tips have helped you, please leave a comment below or leave a tip here so that I can keep sharing my experiences and knowledge with you!